Elliott
el - ee - uht
A Specialist Product Designer, working in the Loop Design System team at The BT Group. He is passionate about radical simplicity, pixel perfection, and enabling teams to create consistent user experiences through usable Design System assets and documentation.
Detached components make him cry.
Current
BT Group
Specialist Product Designer
Previous
Interactive Investor
Design System Lead
Boohoo Group
Lead UI Designer
/ 01
Selected projects
A collection of personal and professional projects related to design.
Interactive Investor
Portfolio Design System
The creation of a dedicated Design System Squad and a whole new Design System built from scratch with Figma and Code parity at its heart.
Personal
Minimal Design System
A passion project which started as a Figma Design System and grew into a dedicated interactive documentation site built from scratch.
Boohoo Group
Ratings & Reviews
The addition of ratings and reviews functionality to a major e-commerce brand in order to provide customers with feedback from other customers to aid decisions.
/ 02
Every time a component is detached, a flower stops blooming.
Elliott Campbell - 2026
/ 03
Passion projects
A collection of personal projects not related to design.
Instagram
Handlettering
A complete juxtaposition to my career in digital design, creating detailed hand-drawn typographic designs using pen and paper. No undo functionality.
Bandcamp
Music production
A collection of instrumental albums created under the ‘Barberbeats’ genre, using jazz samples and Latin references for album names and track titles.